Providing Expert Outsourced Content for Clients and Consumers Worldwide
Linguakey created and delivered regular SEO-driven copy to boost a global construction industry firm alongside a trusted partner.
Jamie Ralph, an SME specialist, and Linguakey have partnered together on several key projects. Providing digital marketing campaigns and content, our trusted relationship has delivered outstanding results to a number of clients, including SSA Group.
SSA Group is a recruitment agency operating in North America, Canada, Australia, the Middle East, the UK and Ireland. Specialising in white collar recruitment, SSA sought to attract more prospective applicants to their industry vacancies through the use of organic search.
Having worked with us on several previous projects and developed a successful relationship and, most importantly, trust, Jamie Ralph outsourced the entire content production aspect of the campaign to Linguakey—all to be created in line with an agreed SEO strategy.
With keywords carefully identified for each of SSA’s locations, Linguakey began creating monthly content to increase search visibility, ranking, and targeted traffic. Delivering monthly industry features for each region, each post focused on a specific keyword within the overall strategy and was optimised for search performance. This included the use of known Google search questions to maximise SERP positioning.
To meet customer needs, posts were finely tuned to respond to audience pain points. Containing informative and educational content, each piece not only positioned SSA as a reliable and trustworthy industry leader, but responded to major queries about the construction sector, the corresponding role, and even country culture.
Linguakey produced content for SSA over an eight month period, with each feature passing a quality assurance check by our partner, Jamie Ralph. Having submitted three SEO-focused blog posts per month, the SSA parent domain now successfully ranks for over 6,000 organic keywords—a 300 percent increase on the 12 month period prior to the project beginning.
Upon completion of the project, Jamie Ralph commented: “Working with Linguakey has been a pleasure. They always deliver on-time and their writing is well-researched, accurate, and precise.”
Read the full SSA case study here.
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